The recent announcment from Notre Dame regarding a new class offering is just one of many "e" things happening in colleges and schools across the country. In fact, the rate at which this type of announcement is being made is beginning to cause me to lose interest.

I'm not losing interest in the topic of using 21st tools to reach 21st century studens. I'm losing interest in this sort of thing being reported as news. The media might as well report on the changing of the seasons or another bad year for the Cubs.

Instead of being excited about another set of educators awaking from their coma and integrating technology into the instructional process, I'm shifting some of my focus to what all this will mean when these students hit the workforce.

How will your business cope with incoming workers who aren't very interested in using email since it is "so slow"? Are you ready to have all your policies and procedures delivered as reflowable text so that your new crop of workers can read them how they want, when they want, on the device they want?

Forget about cross-department meetings. What are you doing about having cross-continent meetings using something like Skype?

With each upcoming year millions of students will be entering the workforce with an expectation that your business will communicate with them like they want you to. This is true of your employees. It is also, and perhaps more dangerously so, for your customers.

So, what are doing with your internal communications and your external messaging that will allow you to survive this shift in the needs and demands of this new generation?